As B2B companies scale, operational drag creeps in. CRMs become fragmented. Attribution breaks. Pipelines leak. Growth slows - not because of product or vision, but because the systems beneath them weren’t built to handle scale.
If you’re leading a fast-moving team and your infrastructure isn’t keeping pace, you’re not alone.
I work with ambitious founders, RevOps leads, and growth teams to implement high-performance systems across three levers:
Foundation - CRM & RevOps Optimization
Expansion - Outbound Engine Build
Retention - Lifecycle Marketing
Whether you’re breaking into a new market, gearing up for funding, or tightening GTM performance, I replace duct-taped tooling with systems that give you clarity, speed, and scale. Every bottleneck has a blueprint - you just need someone who’s built it before.
Our Expertise
Strategic Growth Infrastructure
Every engagement starts with the Growth Stack - three levers built to turn chaos into predictable revenue.
Foundation - CRM & RevOps Optimization
Build clarity into your sales motion.
We design scalable CRM infrastructure that automates handoffs, drives accountability, and enables strategic decision-making.
CRM architecture, audits, and migrations (HubSpot, Salesforce)
Lead routing, pipeline logic, and sales automation
Attribution modeling and live dashboards
Operational debt cleanup to unlock GTM velocity
Expansion - Outbound Engine Build
Outbound should build brand and pipeline - at once.
We build data-enriched, multi-channel outbound systems that protect brand reputation and deliver qualified pipeline - consistently.
Targeted lead sourcing (Clay, Apollo, Clearbit)
Deliverability-safe infrastructure: domains, DNS, inbox ops
Sequencing architecture across email, LinkedIn, CRM
CRM-integrated logic to route, tag, and qualify engagement
Retention - Lifecycle Marketing & Automation
Lifecycle systems that drive outcomes, not noise.
We design behavior-driven automations that increase activation, improve retention, and unlock expansion - at scale.
Triggered onboarding, retention, and upsell workflows
Segmentation based on usage, intent, and timing windows
Email deliverability and conversion optimization
Tooling: HubSpot, Customer.io, and advanced ESPs
Our Work Process
No fluff. No wasted time. Just a smarter, faster system.
Our Portfolio
Explore the projects we've built and optimized.
Expansion
Outbound Marketing
Apollo
Lemlist
Hubspot
👔 Upshift (Antaeus Project) - Scaling Outbound Infrastructure to 30K Emails/Month for Enterprise B2B Marketplace Sales
Foundation
RevOps
Hubspot
✈️ Bitlux Aviation – RevOps Transformation for High-Net-Worth Private Charter Business
Retention
Lifecycle Marketing
Customer.io
🤖 EQULS - Building Lifecycle Marketing & Product-Led Growth Infrastructure at Pre-Seed Stage
Client stories
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"Working with Hugh at Magellan Digital Solutions was an outstanding experience from start to finish. He helped us design, create, and implement our automated email marketing strategy in a way that perfectly aligned with our business goals. Hugh guided us through identifying the best technology options available, always keeping our desire to scale in mind. His expertise, clear communication, and thoughtful approach made the process seamless, and we now have a robust system that will grow with us. We couldn’t be happier with the results and highly recommend Hugh and the Magellan Digital Solutions team."
Jordan Nilsen
CEO, EQULS
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“Hughs expertise in marketing automation, data analytics, and campaign optimization was instrumental in improving overall marketing ROI. His technical proficiency with platforms like HubSpot, Customer.io, and Google Analytics, combined with his strategic mindset, made him a key asset to our growth initiatives.”
Alexander Pantich
President, Upshift
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"I had the pleasure of working with Magellan Digital Solutions on implementing an email marketing strategy for an online store on the US market. Hubert is an excellent marketing manager, able to delve into the technical details of the tools and fully utilize their capabilities."
Julian Palka
Co-founder, Coconut Agency
Pricing Plans
Engagement Models
Most clients begin with a Revenue Systems Diagnostic before moving into an Architecture Sprint or Operator engagement.
Including:
Full review of CRM structure, pipeline logic, and automation
Analysis of lead flow across marketing, outbound, and sales
Lifecycle and attribution audit across your GTM stack
Identification of operational drag slowing pipeline velocity
Strategic blueprint outlining the architecture your revenue system should follow
At the end of the engagement, you receive a clear execution roadmap showing exactly how to rebuild the system so growth becomes predictable again. This diagnostic is often the fastest way for founders and revenue leaders to regain clarity and control over their GTM engine. Outcome: You understand exactly where the system is breaking and how to fix it.
Including:
CRM architecture rebuild (HubSpot / Salesforce)
Pipeline logic, lead routing, and automation redesign
Integration of outbound, CRM, and lifecycle systems
Data hygiene, reporting, and attribution visibility
Operational playbooks so your team can run the system confidently
This sprint turns fragmented tools and manual processes into a clean, scalable revenue engine your team can rely on. Many companies reach a point where their growth stalls not because of product or demand, but because their systems were never designed to scale. This engagement fixes that. Outcome: A coherent revenue system that your marketing and sales teams can actually operate inside.
Fractional Revenue Systems Operator
Starting at
$4K
$7.5K
/month
For companies that want a senior operator responsible for diagnosing, evolving, and scaling their revenue infrastructure over time. I work alongside founders, RevOps leaders, and growth teams to ensure the entire revenue ecosystem stays aligned as the company grows.
Including:
Ongoing RevOps and CRM architecture oversight
Expansion of outbound, lifecycle, and automation systems
Continuous optimization of pipeline flow and reporting
Strategic support for marketing and sales leadership
Rapid troubleshooting of operational bottlenecks
Instead of hiring multiple specialists across tools and platforms, you get one systems operator accountable for the health of the entire revenue engine. Outcome: A revenue system that evolves with your company instead of breaking as you scale.
What does Magellan Digital Solutions actually do?
We build marketing and sales systems that work without manual effort. Most businesses waste time chasing leads, fixing broken CRM processes, and sending emails that don’t convert—we fix all that. We set up and optimize automation, CRMs, and email marketing, so your business runs efficiently, predictably, and profitably.
Why do businesses need marketing automation?
Because you can’t scale if you’re stuck doing everything manually. If you or your team spend hours every week following up on leads, moving deals through your pipeline, or sending the same emails over and over—automation fixes that. We build smart systems that: - Nurture and convert leads automatically - Trigger the right follow-ups at the perfect time - Let your team focus on closing deals instead of admin work Bottom line: Your business grows. Your workload doesn’t.
What marketing tools and CRMs do you work with?
We work with HubSpot, Salesforce, Klaviyo, Pipedrive, Customer.io, Apollo.io, Zapier, Make, and more. Already using a CRM? We’ll optimize it. Need a new setup? We’ll implement the best solution for your business.
How do I know if my business needs automation?
If any of these sound familiar, you need automation: ❌ Leads are slipping through the cracks because there’s no follow-up system. ❌ Your sales team spends more time on admin than selling. ❌ Your marketing efforts feel disconnected, with no clear strategy. ❌ You’re guessing at what’s working, instead of tracking real data. If this sounds like you, we’ll audit your current setup and show you exactly what can be improved.
Do you offer one-time projects or ongoing support?
Both. - Need a one-time setup? We can implement your CRM, email automation, and workflows from scratch. - Want ongoing optimization? We continuously improve performance, fine-tune strategies, and scale with you. Every business is different—we’ll tailor a plan that actually fits your needs.
How do you measure success?
We don’t just “set things up”—we track real business impact. - Higher lead conversion rates – More of your prospects becoming customers. - Time saved – Less manual work, more efficiency. - Better marketing ROI – No more wasted budget—just real revenue growth. - Increased sales pipeline efficiency – Sales teams working smarter, not harder. If the numbers don’t improve, we optimize until they do.
How long does it take to implement a CRM or automation system?
It depends on your needs, but here’s a typical timeline: - CRM Setup & Optimization: 2-6 weeks - Email & Lead Nurturing Automation: 2-4 weeks - Full MarTech Strategy & Implementation: 4-8 weeks We work fast, efficiently, and with zero wasted time.
Why should I work with Magellan instead of another agency?
Because we focus on results, not just setup. ❌ Most agencies dump you with a CRM and call it a day. We build and optimize systems that actually drive revenue. ❌ Most agencies use cookie-cutter automation. We create custom, high-performing workflows based on your exact business needs. ❌ Most agencies track vanity metrics. We focus on what actually grows your business. We don’t just build automation—we make sure it delivers real, measurable growth.
How do I get started?
Book a free consultation. Here’s what happens next: 1️⃣ We audit your current systems to find what’s working and what’s broken. 2️⃣ We map out a custom strategy based on your specific business needs. 3️⃣ We build a streamlined, automated system that scales with you. No fluff. No pressure. Just a clear plan for smarter marketing.