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Outbound systems that fill your calendar with qualified meetings.

Outbound systems that fill your calendar with qualified meetings.

Outbound systems that fill your calendar with qualified meetings.

I design and run outbound infrastructure - from deliverability-safe domains to precision targeting - battle-tested in live growth environments processing 30,000+ emails a month without breaking.

I design and run outbound infrastructure - from deliverability-safe domains to precision targeting - battle-tested in live growth environments processing 30,000+ emails a month without breaking.

Request an Outbound Audit

2 October onboarding spots left — secure your slot today.

2 October onboarding spots left — secure your slot today.

  • • 30,000+ emails/month processed

  • • <1% bounce rate across live campaigns

  • • 40+ qualified leads/month, launched in 3 weeks

  • • 3 weeks from from start to first results

The Problem:
When outbound breaks, pipeline dries up fast.

The Problem:
When outbound breaks, pipeline dries up fast.

Most outbound fails for the same 3 reasons.

  1. Deliverability dies.
    Domains get flagged, sender reputation tanks, and your messages never land where they should.

  2. Targeting is too loose.
    Generic lists and guesswork waste sends and burn through good leads.

  3. No system to adapt.
    Without a feedback loop, messaging stagnates and performance flatlines.


The result? A lot of noise, few meetings, and a calendar you can’t rely on.

Why We Exist:
Outbound should work every month - not once in a while.

Why We Exist:
Outbound should work every month - not once in a while.

Outbound should be a predictable growth channel - not a gamble.

I build and run outbound systems that:

  • Stay healthy under scale with bulletproof deliverability

  • Reach the right prospects through precision targeting and enrichment

  • Adapt in real time with sequencing and data-driven iteration


Every bottleneck has a blueprint - you just need someone who’s built it before.

Who This Is For

Who This Is For

This retainer is built for teams that need outbound to work every month - not once in a while.


  • B2B SaaS founders scaling beyond founder-led sales

  • RevOps and growth leads at Series A–C companies

  • Sales leaders who need a predictable, high-quality meeting flow

  • VC-backed startups preparing for their next funding round with stronger pipeline metrics

If you’re ready to replace cold email guesswork with a system that actually compounds, you’re in the right place.

How It Works

What’s Inside the Engine

How It Works

What’s Inside the Engine

1

Infrastructure & Deliverability

Your outbound lives or dies by deliverability. I build the domain, DNS, and inbox setup to ensure your campaigns land where they should - not in spam.

2

Precision Targeting & Enrichment

Using Clay, Apollo, Clearbit, and other data sources, I build dynamic lead lists enriched with the attributes that matter - so every send is to someone who actually fits your ICP.

3

Sequencing Architecture

Campaign flows designed for your market, spanning email, LinkedIn, and retargeting triggers - all linked to your CRM for real-time routing.

4

CRM Routing & Qualification Logic

Leads don’t vanish into a spreadsheet. Every reply, click, and booking is tagged, routed, and surfaced to your sales team instantly.

1

Infrastructure & Deliverability

Your outbound lives or dies by deliverability. I build the domain, DNS, and inbox setup to ensure your campaigns land where they should - not in spam.

2

Precision Targeting & Enrichment

Using Clay, Apollo, Clearbit, and other data sources, I build dynamic lead lists enriched with the attributes that matter - so every send is to someone who actually fits your ICP.

3

Sequencing Architecture

Campaign flows designed for your market, spanning email, LinkedIn, and retargeting triggers - all linked to your CRM for real-time routing.

4

CRM Routing & Qualification Logic

Leads don’t vanish into a spreadsheet. Every reply, click, and booking is tagged, routed, and surfaced to your sales team instantly.

1

Infrastructure & Deliverability

Your outbound lives or dies by deliverability. I build the domain, DNS, and inbox setup to ensure your campaigns land where they should - not in spam.

2

Precision Targeting & Enrichment

Using Clay, Apollo, Clearbit, and other data sources, I build dynamic lead lists enriched with the attributes that matter - so every send is to someone who actually fits your ICP.

3

Sequencing Architecture

Campaign flows designed for your market, spanning email, LinkedIn, and retargeting triggers - all linked to your CRM for real-time routing.

4

CRM Routing & Qualification Logic

Leads don’t vanish into a spreadsheet. Every reply, click, and booking is tagged, routed, and surfaced to your sales team instantly.

Our Expertise

How We Get the Results

How We Get the Results

How We Get the Results

🛡️ Deliverability Backbone - Your First Line of Defense

Even the best targeting fails if your emails never reach inboxes.

  • Multiple domains & inbox pools to spread sending volume

  • DNS & authentication protocols (SPF, DKIM, DMARC) configured for trust

  • Automated warmup sequences to build sender reputation

  • Ongoing monitoring to catch and fix deliverability dips before they cost pipeline

🛡️ Deliverability Backbone - Your First Line of Defense

Even the best targeting fails if your emails never reach inboxes.

  • Multiple domains & inbox pools to spread sending volume

  • DNS & authentication protocols (SPF, DKIM, DMARC) configured for trust

  • Automated warmup sequences to build sender reputation

  • Ongoing monitoring to catch and fix deliverability dips before they cost pipeline

🛡️ Deliverability Backbone - Your First Line of Defense

Even the best targeting fails if your emails never reach inboxes.

  • Multiple domains & inbox pools to spread sending volume

  • DNS & authentication protocols (SPF, DKIM, DMARC) configured for trust

  • Automated warmup sequences to build sender reputation

  • Ongoing monitoring to catch and fix deliverability dips before they cost pipeline

🎯 Precision Targeting - Clay-Powered Prospecting

Static lists die fast. I build a live, breathing lead pipeline:

Data sources → Clay enrichment → Filters & scoring → Campaign-ready list

Every record is enriched with firmographic and behavioral data, filtered against your ICP, and refreshed to keep quality high.

In one recent build, 95% of sent leads matched ICP scoring rules - cutting wasted sends to near zero.

🎯 Precision Targeting - Clay-Powered Prospecting

Static lists die fast. I build a live, breathing lead pipeline:

Data sources → Clay enrichment → Filters & scoring → Campaign-ready list

Every record is enriched with firmographic and behavioral data, filtered against your ICP, and refreshed to keep quality high.

In one recent build, 95% of sent leads matched ICP scoring rules - cutting wasted sends to near zero.

🎯 Precision Targeting - Clay-Powered Prospecting

Static lists die fast. I build a live, breathing lead pipeline:

Data sources → Clay enrichment → Filters & scoring → Campaign-ready list

Every record is enriched with firmographic and behavioral data, filtered against your ICP, and refreshed to keep quality high.

In one recent build, 95% of sent leads matched ICP scoring rules - cutting wasted sends to near zero.

🤖 Sequencing Snapshot - Multichannel Flows That Adapt

Sequences adapt based on real behavior:

  • Multichannel outreach based on company ICP

  • Positive reply? Auto-routes to sales with context.

  • OOO detected? Auto-reschedules follow-up.

This is how you book meetings without torching your list.

🤖 Sequencing Snapshot - Multichannel Flows That Adapt

Sequences adapt based on real behavior:

  • Multichannel outreach based on company ICP

  • Positive reply? Auto-routes to sales with context.

  • OOO detected? Auto-reschedules follow-up.

This is how you book meetings without torching your list.

🤖 Sequencing Snapshot - Multichannel Flows That Adapt

Sequences adapt based on real behavior:

  • Multichannel outreach based on company ICP

  • Positive reply? Auto-routes to sales with context.

  • OOO detected? Auto-reschedules follow-up.

This is how you book meetings without torching your list.

🔄 Measurement & Iteration

Outbound isn’t “set and forget.” Every week:

Reply → Booked → Qualified → Pipeline value

We review performance, tune messaging, optimize timing, and update targeting rules — so each cycle books more of the right meetings and fewer dead ends.

Proof: In 6 weeks, reply→book rates improved 42% in a live campaign through targeted iteration.

🔄 Measurement & Iteration

Outbound isn’t “set and forget.” Every week:

Reply → Booked → Qualified → Pipeline value

We review performance, tune messaging, optimize timing, and update targeting rules — so each cycle books more of the right meetings and fewer dead ends.

Proof: In 6 weeks, reply→book rates improved 42% in a live campaign through targeted iteration.

🔄 Measurement & Iteration

Outbound isn’t “set and forget.” Every week:

Reply → Booked → Qualified → Pipeline value

We review performance, tune messaging, optimize timing, and update targeting rules — so each cycle books more of the right meetings and fewer dead ends.

Proof: In 6 weeks, reply→book rates improved 42% in a live campaign through targeted iteration.

Our Portfolio

Explore the projects we've built and optimized.

We're specialising in RevOps - Outbound, CRM and Lifecycle marketing.

Our Portfolio

Explore the projects we've built and optimized.

We're specialising in RevOps - Outbound, CRM and Lifecycle marketing.

Our Portfolio

Explore the projects we've built and optimized.

We're specialising in RevOps - Outbound, CRM and Lifecycle marketing.

Outbound

Apollo

Lemlist

Hubspot

Zapier

👔 Upshift (Antaeus Project) - Scaling Outbound Infrastructure to 30K Emails/Month for Enterprise B2B Marketplace Sales

Outbound

Apollo

Lemlist

Hubspot

Zapier

👔 Upshift (Antaeus Project) - Scaling Outbound Infrastructure to 30K Emails/Month for Enterprise B2B Marketplace Sales

Outbound

Apollo

Lemlist

Hubspot

Zapier

👔 Upshift (Antaeus Project) - Scaling Outbound Infrastructure to 30K Emails/Month for Enterprise B2B Marketplace Sales

RevOps

Hubspot

✈️ Bitlux Aviation – RevOps Transformation for High-Net-Worth Private Charter Business

RevOps

Hubspot

✈️ Bitlux Aviation – RevOps Transformation for High-Net-Worth Private Charter Business

RevOps

Hubspot

✈️ Bitlux Aviation – RevOps Transformation for High-Net-Worth Private Charter Business

Lifecycle Marketing

Customer.io

🤖 EQULS - Building Lifecycle Marketing & Product-Led Growth Infrastructure at Pre-Seed Stage

Lifecycle Marketing

Customer.io

🤖 EQULS - Building Lifecycle Marketing & Product-Led Growth Infrastructure at Pre-Seed Stage

Lifecycle Marketing

Customer.io

🤖 EQULS - Building Lifecycle Marketing & Product-Led Growth Infrastructure at Pre-Seed Stage

Client stories

Hear

Hear

Hear

stories

stories

stories

straight

straight

straight

from

from

from

the

the

the

people

people

people

we

we

we

helped!

helped!

helped!

"

"Working with Hugh at Magellan Digital Solutions was an outstanding experience from start to finish. He helped us design, create, and implement our automated email marketing strategy in a way that perfectly aligned with our business goals. Hugh guided us through identifying the best technology options available, always keeping our desire to scale in mind. His expertise, clear communication, and thoughtful approach made the process seamless, and we now have a robust system that will grow with us. We couldn’t be happier with the results and highly recommend Hugh and the Magellan Digital Solutions team."

Jordan Nilsen

CEO, EQULS

"

"Working with Hugh at Magellan Digital Solutions was an outstanding experience from start to finish. He helped us design, create, and implement our automated email marketing strategy in a way that perfectly aligned with our business goals. Hugh guided us through identifying the best technology options available, always keeping our desire to scale in mind. His expertise, clear communication, and thoughtful approach made the process seamless, and we now have a robust system that will grow with us. We couldn’t be happier with the results and highly recommend Hugh and the Magellan Digital Solutions team."

Jordan Nilsen

CEO, EQULS

"

"Working with Hugh at Magellan Digital Solutions was an outstanding experience from start to finish. He helped us design, create, and implement our automated email marketing strategy in a way that perfectly aligned with our business goals. Hugh guided us through identifying the best technology options available, always keeping our desire to scale in mind. His expertise, clear communication, and thoughtful approach made the process seamless, and we now have a robust system that will grow with us. We couldn’t be happier with the results and highly recommend Hugh and the Magellan Digital Solutions team."

Jordan Nilsen

CEO, EQULS

"

“Huberts expertise in marketing automation, data analytics, and campaign optimization was instrumental in improving overall marketing ROI. His technical proficiency with platforms like HubSpot, Customer.io, and Google Analytics, combined with his strategic mindset, made him a key asset to our growth initiatives.”

Alexander Pantich

President, Upshift

"

“Huberts expertise in marketing automation, data analytics, and campaign optimization was instrumental in improving overall marketing ROI. His technical proficiency with platforms like HubSpot, Customer.io, and Google Analytics, combined with his strategic mindset, made him a key asset to our growth initiatives.”

Alexander Pantich

President, Upshift

"

“Huberts expertise in marketing automation, data analytics, and campaign optimization was instrumental in improving overall marketing ROI. His technical proficiency with platforms like HubSpot, Customer.io, and Google Analytics, combined with his strategic mindset, made him a key asset to our growth initiatives.”

Alexander Pantich

President, Upshift

"

"I had the pleasure of working with Magellan Digital Solutions on implementing an email marketing strategy for an online store on the US market. Hubert is an excellent marketing manager, able to delve into the technical details of the tools and fully utilize their capabilities."

Julian Palka

Co-founder, Coconut Agency

"

"I had the pleasure of working with Magellan Digital Solutions on implementing an email marketing strategy for an online store on the US market. Hubert is an excellent marketing manager, able to delve into the technical details of the tools and fully utilize their capabilities."

Julian Palka

Co-founder, Coconut Agency

"

"I had the pleasure of working with Magellan Digital Solutions on implementing an email marketing strategy for an online store on the US market. Hubert is an excellent marketing manager, able to delve into the technical details of the tools and fully utilize their capabilities."

Julian Palka

Co-founder, Coconut Agency

Pricing Plans

Engagement Models

Pricing Plans

Engagement Models

Pricing Plans

Engagement Models

We tailor engagements based on urgency, complexity, and internal capacity. Whether you need a full system build or a fast-track initiative, we deliver infrastructure aligned to your goals.

Full Outbound Engine Retainer

Starting at

$3.5K

$299

/month

Built on your infrastructure or from the ground up.

I own the outbound engine end-to-end: targeting, deliverability, sequencing, CRM routing, and weekly optimization. You get a predictable flow of qualified meetings without internal overhead.

Full Outbound Engine Retainer

Starting at

$3.5K

$299

/month

Built on your infrastructure or from the ground up.

I own the outbound engine end-to-end: targeting, deliverability, sequencing, CRM routing, and weekly optimization. You get a predictable flow of qualified meetings without internal overhead.

Strategic Retainer

Starting at

$3.5K

$299

/month

Built on your infrastructure or from the ground up.

I own the outbound engine end-to-end: targeting, deliverability, sequencing, CRM routing, and weekly optimization. You get a predictable flow of qualified meetings without internal overhead.

Including:

End-to-end ownership: targeting, deliverability, sequencing, CRM routing

End-to-end ownership: targeting, deliverability, sequencing, CRM routing

End-to-end ownership: targeting, deliverability, sequencing, CRM routing

Clay-powered enrichment and a live, self-updating lead pool

Clay-powered enrichment and a live, self-updating lead pool

Clay-powered enrichment and a live, self-updating lead pool

Multi-domain inbox ops with warmup and always-on monitoring

Multi-domain inbox ops with warmup and always-on monitoring

Multi-domain inbox ops with warmup and always-on monitoring

Multichannel sequences (email + LinkedIn) that adapt to behavior

Multichannel sequences (email + LinkedIn) that adapt to behavior

Multichannel sequences (email + LinkedIn) that adapt to behavior

SDR integration: instant routing, alerts, scripts, and handoffs

SDR integration: instant routing, alerts, scripts, and handoffs

SDR integration: instant routing, alerts, scripts, and handoffs

Weekly optimization cycles to raise reply→book rates

Weekly optimization cycles to raise reply→book rates

Weekly optimization cycles to raise reply→book rates

Live dashboards + monthly executive summary

Live dashboards + monthly executive summary

Live dashboards + monthly executive summary

Built for Monday morning, not the slide deck.

Sprint + Scale

Starting at

$5K

$299

for the whole project

One time build, optional retainer after the build.

A 30-day sprint to build your outbound engine fast - domains, targeting, sequencing, CRM logic - then scale with or without me.

Sprint + Scale

Starting at

$5K

$299

for the whole project

One time build, optional retainer after the build.

A 30-day sprint to build your outbound engine fast - domains, targeting, sequencing, CRM logic - then scale with or without me.

Strategic Retainer

Starting at

$5K

$299

per project

One time build, optional retainer after the build.

A 30-day sprint to build your outbound engine fast - domains, targeting, sequencing, CRM logic - then scale with or without me.

Including:

30-day build sprint (domains, DNS, warmup, targeting, sequences, CRM logic)

30-day build sprint (domains, DNS, warmup, targeting, sequences, CRM logic)

30-day build sprint (domains, DNS, warmup, targeting, sequences, CRM logic)

Go-live in weeks 3–4 with early sends & first meetings

Go-live in weeks 3–4 with early sends & first meetings

Go-live in weeks 3–4 with early sends & first meetings

Full playbooks & process documentation

Full playbooks & process documentation

Full playbooks & process documentation

Training & enablement for SDRs/leads

Training & enablement for SDRs/leads

Training & enablement for SDRs/leads

Decision checkpoint at day 21 + final audit/handoff

Decision checkpoint at day 21 + final audit/handoff

Decision checkpoint at day 21 + final audit/handoff

Optional ongoing optimization & list growth

Optional ongoing optimization & list growth

Optional ongoing optimization & list growth

Zero-Risk Start

We start with a full outbound audit. If you’re not confident in the plan, you keep the insights and recommendations - no obligation to move forward.

“We brought Hugh in to clean up the CRM.
He ended up rebuilding our entire pipeline
architecture, outbound engine, and lifecycle stack.

- Jordan Nielsen, CEO at EQULS

“We brought Hugh in to clean up the CRM.
He ended up rebuilding our entire pipeline
architecture, outbound engine, and lifecycle stack.

- Jordan Nielsen, CEO at EQULS

About us


I’m not an agency. I’m your systems partner.


I’m Hugh Witkowski. Over the past 5 years, I’ve helped SaaS, fintech, and growth-stage startups scale their GTM engines by fixing what breaks as they grow: their systems.


I build like I’m inside your company - fast, clean, built to last under pressure


I’m not an agency. I’m your systems partner.

I’m Hugh Witkowski. Over the past 5 years, I’ve helped SaaS, fintech, and growth-stage startups scale their GTM engines by fixing what breaks as they grow: their systems.

I build like I’m inside your company - fast, clean, built to last under pressure

Hugh Witkowski

GTM Architect

“We brought Hugh in to clean up the CRM.
He ended up rebuilding our entire pipeline
architecture, outbound engine, and lifecycle stack.

- Jordan Nielsen, CEO at EQULS

About us


I’m not an agency. I’m your systems partner.


I’m Hugh Witkowski. Over the past 5 years, I’ve helped SaaS, fintech, and growth-stage startups scale their GTM engines by fixing what breaks as they grow: their systems.


I build like I’m inside your company - fast, clean, built to last under pressure

Hugh Witkowski

GTM Architect

Frequently Asked Questions

FAQ Time! Cutting through the noise, one answer at a time.

Got questions? We’ve got solutions. Dive into our FAQs and get the clarity you need - fast.

Frequently Asked Questions

FAQ Time! Cutting through the noise, one answer at a time.

Got questions? We’ve got solutions. Dive into our FAQs and get the clarity you need - fast.

Will this hurt our domain?

No. Every build includes multi-domain sending pools, warmup protocols, and deliverability monitoring to keep sender reputation clean.

Will this hurt our domain?

No. Every build includes multi-domain sending pools, warmup protocols, and deliverability monitoring to keep sender reputation clean.

Can you work with our SDRs?

Yes. I can run the system end-to-end or plug into your SDR workflow with routing, alerts, and scripts.

Can you work with our SDRs?

Yes. I can run the system end-to-end or plug into your SDR workflow with routing, alerts, and scripts.

What if our ICP is fuzzy?

We’ll map it together, then build targeting filters in Clay to test and refine as campaigns run.

What if our ICP is fuzzy?

We’ll map it together, then build targeting filters in Clay to test and refine as campaigns run.

How soon do we see meetings?

Most builds launch within 3–4 weeks, with first meetings often booked during warmup or early sends.

How soon do we see meetings?

Most builds launch within 3–4 weeks, with first meetings often booked during warmup or early sends.

Ready to see what your outbound could really do?

Ready to see what your outbound could really do?

Start with an audit - I’ll review your current setup, flag risks, and outline how to get to a calendar you can trust.

Start with an audit - I’ll review your current setup, flag risks, and outline how to get to a calendar you can trust.

Start with an audit - I’ll review your current setup, flag risks, and outline how to get to a calendar you can trust.